DDG’s net worth (2025)

Introduction

Darryl Dwayne Granberry Jr. better known by his stage name DDG is a modern-day entertainment powerhouse. He started as a YouTuber, made waves as a rapper and now stands tall as an entrepreneur. As of 2025 DDG’s estimated net worth sits between $8 million and $10 million and it’s growing fast. With millions of followers, viral hits, and multiple revenue streams he’s become one of the most successful crossover stars of the digital generation.

Early Life and Background

Born on October 10 1997 in Pontiac Michigan DDG grew up in a working-class family. His father worked in the automotive industry and his mother held a retail job. Despite a humble upbringing DDG’s interests in technology and music would shape his path to success. His knack for both creativity and technical skills made him stand out early. Valedictorian of his high school class DDG briefly attended Central Michigan University but dropped out to chase his passion for content creation and music.

Career Journey

DDG’s rise to fame began on YouTube. He started his channel PontiacMadeDDG VLOGS where he uploaded vlogs comedy sketches pranks and reaction videos. His quick wit and engaging personality helped him attract millions of subscribers. Soon after DDG expanded his online presence with DDG Family which also became wildly successful helping him rack up billions of views.

With a massive online following DDG transitioned into the music world in 2016 releasing his first tracks on platforms like SoundCloud and YouTube. His music was well-received with songs like “Lettuce” featuring Famous Dex and “Arguments” gaining traction. His debut EP Take Me Serious dropped in 2018, solidifying his presence in the rap game. By 2020, DDG was no longer just a YouTuber; he had established himself as a serious artist with a multi-million-dollar record deal from Epic Records.

Wealth Timeline (Year-by-Year Growth)

Year	Net Worth	Key Income Sources
2016	$100,000	YouTube ad revenue, brand deals
2018	$1 million	Music revenue, Epic Records deal
2020	$3 million	Streaming, merchandise, YouTube, endorsements
2023	$6 million	Zooted Ent, tours, real estate
2025	$8–10 million	Music catalog, label profits, business ventures

Income Sources

DDG’s wealth comes from a variety of sources, reflecting his diverse business portfolio:

1. YouTube: Early in his career DDG reportedly earned up to $400,000 in a single month from YouTube ad revenue and sponsorships. Even as his uploads slowed down older content continues to generate passive income.

2. Music and Streaming: DDG’s music catalog including hits like “Moonwalking in Calabasas,” continues to generate revenue from platforms like Spotify and Apple Music. His tracks consistently rake in millions of streams.

3. Tours and Live Shows: Touring has been another major income stream. DDG has performed at sold-out venues across the country enhancing both his fanbase and his financial standing.

4. Business Ventures: As the co-founder of Zooted Ent DDG has a stake in the profits generated by the artists he signs and mentors. Zooted Ent has allowed DDG to build a music empire outside of his personal career.

5. Merchandise: His clothing line PontiacMade, has become a staple for fans generating steady profits from its sales.

List of Companies & Collaborations

DDG has proven himself as a savvy businessman with several ventures under his belt:

• Zooted Ent: His record label Zooted Ent has become a platform for up-and-coming artists. DDG isn’t just a figurehead; he actively signs manages and nurtures talent under this label.

• Brand Collaborations: He’s partnered with big brands like Fashion Nova thanks to his massive social media following. DDG’s reach allows him to secure lucrative deals across various industries from tech to fashion.

• Music Collaborations: DDG has worked with some of the biggest names in rap including Blueface NBA YoungBoy Latto and Gunna. These collaborations have helped solidify his status in the industry while expanding his fanbase.

Assets:

The lifestyle of DDG displays his riches: 

1. Real estate: He owns a luxurious house in Los Angeles worth more than $2.5 million. The house is exquisitely garnished with modern pool homes, a home theater, and a gym that exquisitely define his success and taste. 

2. Cars: Being an automobile fanatic, DDG parades an array of luxury cars. Pointing out a few, he’s got a Rolls-Royce Wraith, Lamborghini Urus, BMW i8, and Ferrari F8 Spider, all valued above $300,000. 

3. Other assets: DDG loves buying designer clothes, diamond chains, and custom jewelry. Moreover, he has invested in cryptocurrencies and most probably owns some stock or equity in other firms, which helps put together a good part of his financial portfolio.

Major Contracts and Salaries

While the specifics of DDG’s contracts aren’t fully disclosed his career is full of lucrative deals:

• His Epic Records contract rumored to be multi-million-dollar has been a cornerstone of his music career.

• As a high-profile social media influencer DDG reportedly earns between $10,000 to $50,000 per sponsored post depending on the platform and brand.

• With a strong following and consistent content he continues to reap substantial income from streams live performances and endorsement deals.

What Would Cause DDG to Remain Busy in 2025?

2025 finds DDG entrenched in music and business. He has been dropping teasers for a new album that marries rap, R&B, and melodic trap even further into acceptance in the art world. His label Zooted Ent continues to sign new artists and produce music under his guidance.

On YouTube, DDG is still making a killing, even if his uploads have somewhat slowed down. He uses the platform to drop music while also documenting day-to-day activities and keeping the engagement with fans alive. Besides that, DDG is rumored to dive into the fashion sector, while some reports indicate potential investments into tech startups, especially gaming and streaming services.

Private Life

He is all hustle, and ambition but personal life has also caught the eye of many. He was previously in a public relationship with the singer and actress Halle Bailey. They always shine with their chemistry in and because they collab a lot, DDG has been given more chances in the entertainment industry.

Outside of his career, however, DDG finds leisure time in video gaming, travel, and, most importantly, family time. He has also nowadays joined the advocacy for mental health and expressed his willingness to help create platforms for new creators from emerging communities.

DDG FAQs

1. How did DDG become rich? DDG got rich making videos on YouTube and then switched over to music by opening his record label, (merchandising, brand deals, and investment in real estate) added to the wealth.

2. What is DDG’s main source of income? The major sources of income for DDG are YouTube ad revenue, streamed music royalties, brand sponsorships, and the profit generated by his label, Zooted Ent.

3. How many houses DDG has: It is known that he owns a luxury house worth more than $2.5 million in Los Angeles, but apparently, he has some other houses under his business name, which are not disclosed.

Conclusion

The journey from a young YouTuber in Pontiac to a millionaire rap artist and entrepreneur reflects DDG’s hard work, versatility, and vision. With net worth estimation in 2025 ranging from $8 to $10 million, DDG is making profits while expanding his empire in music, business, and more. His capability to metamorphose makes him take advantage of new possibilities-will guarantee his success for years to come in the entertainment sector.